Why Dubai Should Be Seriously Worried About The Damage The Guptas Are Doing To Its Brand - HuffPost South Africa

Why Dubai Should Be Seriously Worried About The Damage The Guptas Are Doing To Its Brand
HuffPost South Africa
Why is Dubai not worried about the damage the Guptas are doing to the Dubai brand? In this day and age, everything is a "brand" it seems. People are brands. And (obvs) brands are brands. Increasingly, however, countries are brands too. Huge amounts of ...